Kixi celebrates its best year 2020 in the company's 10-year history
This year, Kixi celebrates its 10th anniversary. And 2020 was the most successful year in the company's history so far.
The number of subscribers increased by 75% from December 2019 to December 2020. The number of minutes consumed increased from 11.7 million to 24.5 million, an increase of 109%.
Revenue and profit also grew by a whopping 92% compared to 2019. Overall, Kixi's subscriber base grew by 556% over the past 2 years.
Kixi is thus not only benefiting from the general growth in the video-on-demand sector. As a special interest provider of educational films, TV series and educational programs for children and families, Kixi has successfully established itself as a profitable niche player in the streaming market alongside the major players.
Kixi has greatly expanded its content portfolio, always with a strict focus on "educationally valuable children's films and educational movies." Thus, with Constantin Film and Millimages, two further renowned licensing partners were acquired. Existing partnerships with Studio Hamburg Enterprises, Leonine, Mediatoon and many other important licensors from around the world were successfully continued and expanded. In the education sector, an important accent was set with the prestigious "WAS IST WAS" series.
"In 2020, there was a real content explosion at Kixi," explains Sascha Stradtmann, Head of Acquisitions and Programming at Kixi: "No other streaming service for children and families on the German market currently offers a quantitatively and qualitatively comparably diverse range of high-quality films and series for this target group, both classics and younger productions."
Kixi recorded another milestone in 2020 with the successful launch of a Kixi app on Deutsche Telekom's MagentaTV platform. This not only enabled Kixi to expand its technical reach but also to participate in the important trend of aggregator platforms that offer multiple video-on-demand services under one roof.
About Kixi: Kixi is Germany's leading independent streaming service for high-quality and educationally valuable films, series and educational programs for children and families. The Kixi service can be accessed on the streaming website www.kixi.de, as Amazon Prime Video Channel “Kixi Select” and via the Kixi apps for iOS and Android, Amazon FireTV and MagentaTV. Kixi works with renowned producers and film distributors such as WDR Media Group, Studio Hamburg Enterprises, Leonine, Constantin Film, Mediatoon and many more. The Kixi service can be used without limitation as Subscription Video On Demand (SVoD). Kixi Entertainment GmbH is part of the Trias Media Group (www.triasmediagroup.com)
Kixi Entertainment GmbH
Tel.: +49 / (0) 331 / 23 22 00 21